In every publication, we claim that every film screening is an event.
But what does it mean?
And in what way does it differ from a conventional VOD?
We wrote a whole article on the topic, so here, we’ll cover only the most practical principles.
Every screening has a distinct beginning and end time:
That means the time in which the film is available. That time frame can be of any length, even a few years, although we strongly suggest that if you want to use the system that way (very long availability periods), you should consider a VOD, which we also offer.
Users must register and authenticate themselves when accessing an event:
There is an exception to it. We call it a Magic Link, which can be used in very specific cases. We recommend the individual registration process for two main reasons:
(1) Enhancing copyright protection.
(2) Developing a relationship with your audience.
Every screening event should consist some interaction with the audience:
It can either be:
1. Conducting a Zoom meeting
2. Integrating a live video (from a venue)
3. Sending notifications (real-time messages) to the screening page
4. Allowing users to text-chat between themselves, etc.
A screening event can actually be with no main film at all:
Some of our clients use it to broadcast workshops, masterclasses, pitching events and presentation. But they usually have some video integrated as an insert, which is Movies Everywhere’s biggest advantage (integration of video in an event).
All elements are under one roof:
Manage users, send email and text messages (SMS), monetize, stream, meet, lecture, broadcast, export, calculate revenue to you or to your partners (through the Revenue Share feature). No need to move between different applications, although integration with CRM, accounting, and newsletter applications are very easy.
We offer a concept, not just technology:
Talk to us. We have some ideas based on many experiences. For example, should you allow users to be late to a screening event (yeah, we have an article on that too)? Is it good to open the Q&A on a social network in parallel? What are the pros and cons of letting the audience participate actively in a discussion (“meeting”) versus having them watch and listen to a director and moderator (“webinar”)? – Read our article on that too.
What do do next?
Sign up for the platform if you have’t done so yet. Then create your first Event – it’s pretty straightforward and intuitive. All Events are with up to 3 participants and all the features are available.
Test it as many times as you want and upgrade only when you feel ready.